HND in Marketing-Trade-Sales
Education
The Higher National Diploma in Marketing-Trade-Sales is designed to equip students with the practical skills and strategic knowledge required to excel in the dynamic fields of marketing, trade, and sales. This program addresses the demands of modern businesses by developing professionals who are adept at understanding consumer behavior, mastering marketing strategies, and driving sales growth in competitive environments.
Program Objective:
This program aims to meet the needs of businesses by producing graduates who are well-versed in marketing principles, attuned to consumer trends, and focused on enhancing sales performance in competitive markets.
Skills Acquired through an HND in Marketing-Trade-Sales:
General Skills:
- Comprehensive understanding of the global economy
- Proficiency in foreign languages and cross-cultural communication
- Strong negotiation abilities
- In-depth knowledge of the professional business environment
- Ability to perform effectively under pressure
- Adaptability in various business contexts
Specific Skills:
- Mastery of strategic marketing principles
- Insight into challenges faced by businesses in competitive landscapes
- Understanding of key factors that drive commercial success
- Ability to sell products or services in a cost-effective manner
- Leadership of sales teams to achieve set objectives
- Competence in managing and promoting points of sale
- Skills in benchmarking to boost sales performance
Career Opportunities:
Graduates of this program can pursue various roles, including:
- Sales Facilitator
- Customer Relations Associate
- Sales Representative
- Sales Manager
Progression Route:
Bachelor of Technology in:
-Marketing and Sales
-International Business
-Corporate Communication
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